‘GEEK OUT’ REVIEW: New Industria Magazine for iPad, Featuring Interview with Robert Pattinson (‘Cosmopolis’)Cast Interview Robert Pattinson
Warning: I am going to be geeking out on the inaugural issue of Industria Magazine, with Robert Pattinson and Cosmopolis as the feature presentation.
Scans are out there of this cover story, but they do NOT do justice to this magazine for the iPad. The magazine is on sale at iTunes (go to the App store and type in Industria in the search box.) I guarantee you will be thrilled with this issue, especially if you have the newer high-def iPad. I spent two hours Friday night playing with it; I couldn’t put it down.
This magazine is visually stunning, and interactive. It is meant to focus more on directors, writers, developers, producers, but will be talking to on-screen talent “when they have something interesting to say.” It also is about great photography and “stuff to watch, interact and play with.”
The Cosmopolis trailer is included with this story, and on the HD iPad screen, it is incredible. It’s worth $5.99 just to have the trailer look like this.
Now for the cover. The pic above is the first page of the magazine. Nice enough, yes? Eric Packer in his Gucci suit, city backdrop. But there’s way more to it– it’s animated! It’s a lit cityscape, those lights near the ground are car lights flashing. They get brighter until Pattinson is totally backlit in white.
It is the coolest idea ever for a magazine cover for this particular film.
My recommendation for Cosmopolis and Pattinson fans? If there were only two magazines to own from all this promotion, I’d own this one and Premiere France, with the homage to Cronenberg’s films. Less than twenty dollars, two awesome visual presentations.
Here’s one scan of the @Industria Pattinson article inside, just to see the cool design.
Here’s the introduction to the article. Overall, it’s a very good interview with some new information from Pattinson.
Robert Pattinson earned $20 million in 2009. He made it into Time Magazine’s 100 Most Influential People in the World. If it wasn’t for the annoying boy wizard Daniel Radcliffe, he’d currently be the highest earning British entertainer in The Sunday Times Rich List (Radcliffe – £54m, Pattinson – £40m. Forbes have gone so far as to describe him as one of the most influential celebrities in the world. Make no mistake, whatever your thoughts on his pasty white skin and sticky up hair, Pattinson is what agents describe as a ‘Big Deal’.
Rob is not one of those people with a big ego. He wanted to make the movie, but seriously wondered if he could. It was his only concern. He said, “Do you really think I’m good enough to play this part? I’m afraid to ruin your movie.” I told him that this conversation more than convinced me he was perfect for Cosmopolis.”
On a rainy Friday evening, the 26-year-old Pattinson is kicking back with a few drinks in his hometown of London before heading off to premiere Cosmopolis to the sniffy film press at Cannes. Once more making us reassess out previous disinterested stance on him, he’s fun to talk to (the story of the one armed washing up man had us in fits of laughter, more of that later) and anyone who starts an interview by declaring “I’m probably going to be quite drunk by the end of this interview…” is alright by us.
The writing in this magazine is, quintessentially British, is informative and fun at the same time. The paragraph on the love affair involving Eugene Levy’s eyebrows is almost worth the price of admission by itself. The photography is stunningly beautiful.
The graphic design is really attractive, and changes a bit throughout the magazine with design and color. Also, some navigation functions are embedded in the graphics. There’s a “worst special effects” in film, seven brightly colored dots, you press a dot for each film/effect. (Sorry Twilight lovers, but an effect from New Moon made their list…)
The navigation tools are clever but not confusing. You have your home page, and an index page mode. You start in portrait mode, and then swipe your finger, to move to the lead page for each new article. To get to the story, you tilt your iPad, and there it is. Within the story, you may have different ways of scrolling content inside.
There are all types of interactive modes. You can listen to British actor Eddie Marsan (who plays one of the seven dwarves in Snow White and the Huntsman) speak about that film a bit. Then there’s a series of career highlight photos that you touch to play to listen to him speak about each experience. When you touch the picture it turns from black and white to color. Not important, just fun.
There’s a story that starts with a photo of a snow-covered mountaintop with a graffiti colored (Red Bull) helicopter flying over it, it’s so crisp and clear you almost expect the screen to feel cold to the touch! There’s a fashion spread, and when I touched the screen a purple mark appeared, so I used it to scribble all over the screen. Silly, but fun again!
There’s a photo gallery for The Dark Knight Rises, with stunning HD stills.
I hope that gives a good flavor for the magazine. It really is one of those things you have to see to appreciate; words and scans don’t capture the fun of playing with it.
All content reproduced here is with the permission of the publisher @INDUSTRIALIVE on twitter.
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